We were on the quest to find a genuine skin and hair care products. We (Srija and Sravanthi the founders of MisnMore) were always left in a huge disappointment with each product we came across in the cosmetic industry market. The first huge set back was obviously the chemical exploitation in each product currently available in the market. The chemical over usage in the ingredients of the skin and hair care products is really concerning.

The quest wasn’t something that happened in the recent times it dates back to our adolescence days, where as a teenager there were lot of influences from the media and the entertainment industry, were the beauty of one was measured on scales and fancy appearances. My (Srija), acne prone skin was hard to be tamed, after the years of trials and tests of the products which included the formulations marketed to be effective; were not being helpful to me. Over the time the products were doing more harm to my skin than good, leaving it dry and I had to rely on strong moisturizers and serums that were greasy in texture leaving the white cast on the skin. The more I speak the more I realize I had hard time in crossing the hurdles of stereotypes that revolved around the dark skinned girls, which includes me as well.

My early childhood memories of my grandma grinding the sandalwood on the grind stone and applying it on my skin to get that soothing glowing skin was something  I was missing from today’s days products. From the times of seeking nutriments from our very own kitchens we have evolved into seeking the nourishments from the factory-made chemicals which mostly includes toxins. 

Nevertheless to say, times have changed and so are the people’s ideas of living! As the cost of living surges; the bar of 24hrs a day seems to have been crunching and it feels like never enough for a day!! husshhh…! Precisely for the deadlines! In the hustle and bustle we have noticed that people have shown keen interests towards organic produce be it in food or any. From the utensils used to a single grain that enters the mouth everything is well researched. The most appreciable change that has seen massive development is people not falling for the marketing gimmicks and profoundly going back to the roots of origin yet still managing the current living style with ease.

But still, there are a few factors that cannot be controlled for example the pollution, stress and the seasons. Yep, that’s right seasons and with every season our skin tries its best to adapt to the changes and yet there are times where an extra care precisely the safest care is required due to the increasing pollution and stress factors. This is where MisnMore steps in and gives you that extra care and glow that you have been looking for.

Let us take you on our journey of MisnMore from the genesis to the present day; holding the values of Ayurveda and connect you to the roots of Mother Nature!

What was the core reason to launch the product into the market?

As mentioned above, the personal touch is really missing in today’s day’s products. When we say personal touch we mean that the products have by far gone to something which we cannot relate to. The chemical exploitation is at the peak in existing skin and hair care products. MisnMore brand products have started with an initiative to bring the range of skin and hair care products which people can relate to and connect to i.e. from the nature’s  very own secrets we have extracted the ingredients which have active plant based formulations with Ayurvedic combinations.

What research went into the product origin and manufacturing?

We are firm believers of authenticity; we have carried the research on the product ingredients for 3 years to find the right formulations. Finding the formulations was one of a kind achievement and finding the best professional expertise manufacturer was another milestone in the history of MisnMore. Our product formulations come from expertise of professionals holding a doctorate in ayurvedic combinations.

Why chosen ayurveda?

The early childhood memories of finding the effectiveness in the grandma’s skin care remedies sourced from the very own kitchen, also finding the beauty in the simple and safe ingredients which are available in the backyards was missing in the products available in the market. Ayurveda is an essence of life that our ancestors have sworn by. Ayurveda has proven to be effective and safe which successfully reduces the stress factors bringing the much needed best results.

What research went into developing the ingredients and the products?

We have had a group of 21 professional experts working on the ingredients and compositions to bring the MisnMore range of products to life. The composition perfection along with the ayurvedic combinations infused and also including the active plant based ingredients was an achievement in itself. Our products have a shelf life of 3 years and are approved by Ayush Authority of India.

What challenges have been faced initially by MisnMore?

Achieving the perfect composition of the products which have active plant based ingredients was quite a challenging aspect. Bringing the safest products that can be used by all the skin types holds a greater value in our hearts and minds. After a lot of research from our expert group we have achieved the success in formulating the product with Ayurvedic combinations which provides best results. Also, we wanted our organic products to be affordable unlike the costliest products available in the market. So this was quite a challenge and we are thankful to our expert team and everyone associated with MisnMore for rendering their support in achieving this feat.

Why MisnMore brand name?

Women in today’s world have to wear many feathers in their cap to be able to empower themselves and kick away those stereotypical societal standards. Our part of initiative to ease the burden on the women where they can achieve the best skin and hair with MisnMore product range we have named our brand as Miss and More! i.e. MisnMore.

How was the brand and its products received in the market?

We have launched our products on Amazon , Meesho and flipkart. Initially in just less than 3 months we made tremendous sales and were welcomed by the patrons with the open arms. We are overwhelmed and grateful for all the love, support which we were able to achieve with no marketing and media presence. We are looking forward to create a world of safest skin and hair care range of products which give the best results.

How is MisnMore doing now?

MisnMore received huge positive response and the amazing reviews by the patrons have left us teary eyed and our heart bulges with happiness that we are able to create a difference in the world with our organic, safest, cruelty-free range of products. We have good news as well; we are planning to expand our product range to meet the requirements of our dear patrons.

What are future goals with respect to the brand and the products expansion?

Our only goal that will remain constant throughout is to aid each and every woman out there in achieving the best results which enhances their beauty in and out, because by choosing us you are also choosing to be virtuous by making conscious choices while still being able to connect to the roots of culture and mother nature.

A message from the founders:

We looked into the booming skincare market because we have an entrepreneurial spirit. We discovered that there is a market need for genuine goods that lighten the load on consumers and save them time and energy. We intended to create a product that would appeal to consumers, be of the highest caliber, and be offered on the market for the lowest cost feasible. Many buyers have aspirations of purchasing upscale goods from multinational corporations with headquarters in France, Korea, or the USA. But we reasoned; why not let Indian consumers enjoy the luxury of high-end goods without draining their bank accounts? So, MisnMore Cosmetics was founded. We intend to stick with this for a while. In Countless ways MisnMore Cosmetics are unique. Its rising origins are one of the reasons. MisnMore Cosmetics is more than just a business venture for us; it plays a significant role in many aspects of our lives.